
Director of Photography
Eduardo Alexis Serda, M.A., is a London- and Vienna-based artist working across analog and digital photography and cinematography. His sensitivity is what allows him to capture the beauty and authenticity of people - revealing quiet emotion and truth within every frame.
While his analog work focuses on travel, fine art, and conceptual imagery, his digital practice spans lookbooks, portraits, and client-based projects. Drawing inspiration from the timeless glamour of late 80s and 90s Vienna, London, and Paris, Eduardo blends historical elegance with a contemporary sensibility, creating images that feel both cinematic and intimate.
Educated in Vienna, Amsterdam, Manchester, and London, Eduardo graduated with honours from Manchester and later earned his Master’s degree in Filmmaking in London. His work - featured in publications such as Cold Magazine (London) and Piloted Magazine - reflects an evolving presence across both artistic and commercial spheres.